Privacy Policy

Last Updated: 1 November 2018


1.  General

This web site is maintained by Pirathon Wines Pty Ltd, 979 Light Pass Road, Vine Vale, SA 5352, Australia also known as "Pirathon". By accessing or using any website owned by Pirathon Wines Pty Ltd, you agree to the terms of the Pirathon Online Privacy Policy, as outlined below. If you do not agree to these terms, please do not access or use this site.

For the purposes of this policy,

Pirathon defines the term “Visitor” as an individual that visits any page of our front-end website (for example

The term “User” as an entity with which Pirathon has an established relationship with when a Visitor uses its products or signs up for an account on the website.

"Service" includes our:

  • Websites
  • Online Purchases

Any information stored by Pirathon is treated as confidential. All information is stored securely and is accessed by authorized personnel only. Pirathon implements and maintains appropriate technical, security and organisational measures to protect Personal Data against unauthorized or unlawful processing and use, and against accidental loss, destruction, damage, theft or disclosure.


2.  Information we Collect

Pirathon takes online security very seriously and is committed to protecting your privacy. In order to access some Pirathon services you will be asked to provide personal identification information ("Personal Information"). How, why and other information in regards to this is explained below.

In general, you may visit Pirathon's web pages without disclosing to us who you are and without revealing any Personal Information about yourself however without providing personal information you may not be able to purchase our products or services.


2.1.  Collection of User data

During registration on the Pirathon website, you give consent to provide information such as name, company name, email address, physical address, telephone, credit-card number and other relevant data. This information is used by Pirathon to identify you as a User and provide you with access to:

  • purchase our wine,
  • use support and services
  • participate in mailings, sales and marketing actions,
  • for billing purposes
  • to meet any other contractual obligations

Pirathon does not use personal data to in automated decision making and profiling and does not collect personal data from visitors

We do not collect sensitive information such as medical, health, racial, ethnic, political, religious, philosophic, union membership or sexual orientation information. If we are made aware that we have received such information, we will promptly proceed to its deletion.

In some cases another User (such as a system administrator) may create an account on your behalf and may provide your information, including Personal Information (most commonly when your company requests to use our products). We collect Information under the direction of our customers and often have no direct relationship with the individuals whose personal data we process.

If you are providing information (including Personal Information) about someone else, you must have the authority to act for them and to consent to the collection and use of their Personal Information as described in this Privacy Policy.


2.2.  Data Access, Correction, Deletion, and Opt Out.

Users can at any time access and edit, update or delete their contact details by logging in to their account on the Pirathon website with their username and password. Users may create more Users within their account (sub accounts). Once these new Users log into Pirathon, they meet the definition of User in this policy. Pirathon will not retain User data longer than is necessary to fulfil the purposes for which it was collected or as required by applicable laws or regulations.

To the extent that you do provide us with Personal Information, Pirathon wishes to maintain it accurately and up-to-date. Where we collect Personal Information from you, our goal is to provide a means of contacting Pirathon should you need to access, update or correct that Information.

You can contact us any time to:

  • Request access to information that Pirathon has about you
  • Correct any Information that Pirathon has about you
  • Delete information that Pirathon has about you

Contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. and we will make reasonable efforts to promptly provide you with the information or assistance you need free of charge.

Further, if you notify us that such information is incorrect, or you wish to have such information removed, we will correct, amend, or delete your Personal Information as soon as practicable. Your personal data will be removed without the requirement to state a reason for discontinuing your account with us.


2.3.  Our Role

Pirathon processes Personal Data as a Controller, as defined in the Directive and the GDPR: Pirathon which you as a User entered an agreement with when signing up for an account, will be the Controller for User data, as outlined in the information above. Pirathon adheres to the Directive of 1995 and the GDPR from May 25th, 2018. 


2.4.  Data Transfer Across Borders

You should be aware, that if you choose to provide us with your Personal Information, we may transfer such information, within Pirathon or to Pirathon's third party service providers, across borders and from your country or jurisdiction to other countries or jurisdictions around the world, subject to the limitations of this Privacy Policy.

Personal data collected by Pirathon will be stored in secure hosting facilities provided by Amazon Web Services located in the US which is on the EU Commission’s list of countries or territories providing adequate protection for the rights and freedoms of data subjects in connection with the processing of their personal data. All hosting is performed in accordance with the highest security regulations and Amazon Web Services is EU-US Privacy Shield compliance certified and follows the relevant principles.

Pirathon strives to comply with all applicable laws around the globe that are designed to protect your privacy. Although legal requirements may vary from country to country, Pirathon intends to adhere to the principles set forth in this online Privacy Policy.


2.5.  Compromise of Personal Information.

In the event that personal information is compromised as a breach of security, Pirathon will promptly notify our customers in compliance with applicable law.


2.6.  Choice

You may choose whether or not to provide Personal Information to Pirathon. However, when you engage in certain activities on this site, such as purchasing products or entering competitions, Pirathon may require that you provide certain information about yourself by filling out and submitting an online form. It is entirely optional for you to engage in these activities. If you elect to engage in these activities, Pirathon may require that you provide certain personal information, such as your name, mailing address, e-mail address, and other personal identifying information.


3.  How We Share Your Information

  • Personally Identifiable Information: Your personal information will not be leased, sold, rented or otherwise made available to any other third party except to the extent necessary to comply with applicable laws, police investigations, or in legal proceedings where such information is relevant. Be aware that any personally identifiable information you elect to make publicly available on our Sites or the Pirathon Service, such as posting comments on our public forum, will be available to others and this privacy policy does not apply. If you remove information that you have made public on our Sites or Service, copies may remain viewable in cached and archived pages or if other users have copied or saved that information. Our forum and blog are hosted on our own servers and we have full control over the data and ability to remove content if requested.
  • Non-Personally Identifiable Information: We may share non-personally identifiable information (such as anonymous usage data, referring/exit pages and URLs, platform types, number of clicks, etc.) with third parties to help us understand the usage patterns for our website. Such data consist solely of non-personally identifiable information. Non-personally identifiable information may be stored indefinitely.
  • Instances Where We Are Required To Share Your Information: Pirathon will disclose your information where required to do so by law, if subject to subpoena or other legal proceeding or if we reasonably believe that such action is necessary to (a) comply with the law and the reasonable requests of law enforcement; (b) to enforce our terms or to protect the security or integrity of our Service; and/or (c) to exercise or protect the rights, property, or personal safety of Pirathon, our users or others.
  • What Happens In The Event Of A Change Of Control: We may buy or sell/divest/transfer the company (including any shares in the company), or any combination of its products, services, assets and/or businesses. Your information such as customer names and email addresses, and other User information related to the Service may be among the items sold or otherwise transferred in these types of transactions. We may also sell, assign or otherwise transfer such information in the course of corporate divestitures, mergers, acquisitions, bankruptcies, dissolutions, reorganizations, liquidations, similar transactions or proceedings involving all or a portion of the company. You will be notified via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
  • Testimonials: We display personal testimonials (success stories) of satisfied customers on our Site in addition to other endorsements. With your consent, we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at This email address is being protected from spambots. You need JavaScript enabled to view it..

4.  Cookies and Other Tracking Technologies

When you visit any Pirathon website, you may surf the site anonymously and access important information without revealing your identity. In order to analyze and improve our site, we use "cookies" to track your visit. A cookie is small amount of data that is transferred to your browser by a web server and can only be read by the server that gave it to you. "Cookies" cannot be executed as code or deliver viruses.

Most browsers are initially set to accept cookies. You can set your browser to notify you when you receive a cookie, therefore allowing you to decide whether or not to accept it. (For some web pages that require an authorization, cookies are not optional. Users choosing not to accept cookies will not be able to access such pages.)

While Pirathon uses cookies to track your visits, and our web servers automatically log the IP/Internet address of your computer, this information does not identify you personally and you remain anonymous unless you have otherwise provided Pirathon with Personal Information. 

Some cookies are associated with your account and personal information in order to remember that you are logged in. Other cookies are not tied to your account but are unique and allow us to carry out analytics and customization, among other similar things. Cookies can be used to recognize you when you visit this Site or another Site managed by Pirathon or with or use our Services, remember your preferences, and give you a personalized experience that’s consistent with your settings. Cookies also make your interactions faster and more secure.

We collect analytics information when you use our Websites to help us improve our products and services. This information is anonymous and cannot be used to identify you.

A list of our main services that uses cookies is detailed in the table below. Note this is not an exhaustive list of cookies and generally details the cookies that may or may not be stored on your machine.



Google Analytics

To distinguish unique users for analytics purposes

Google Ads Tracking

To distinguish unique users for analytics purposes

Containerize.Muatic (

For marketing automation for visitors


5.  Newsletters

From time to time, Pirathon will provide information to their customers in the form of electronic newsletters. When you subscribe to the Pirathon newsletter you will be added to our mailing list and will receive announcements and information about Pirathon and its ventures. The announcements and information will come from Pirathon, not from third parties. It will be emailed directly to the email address that you provide when you subscribe. If you no longer wish to receive newsletters from us in the future, you can sign-in and then unsubscribe by accessing the settings of your profile.


6.  Security

Wherever your Personal Information may be held by Pirathon or by a third party on Pirathon's behalf, reasonable and appropriate precautions, such as encryption, firewalls and like technologies, are and will be implemented to protect such Personal Information from loss, misuse, or unauthorized access.


7.  Aggregate Information

The Site may track the total number of visitors to our Site, the number of visitors to each page of our Site, IP addresses, External Web Sites (defined below) linked to, and we may analyze this data for trends and statistics in the aggregate, but such information will be maintained, used and disclosed in aggregate form only and it will not contain Personal Information. We may use such aggregate information to analyze trends, administer the Site, track users' movement, and gather broad demographic information for aggregate use. We may share this aggregate information with third parties to assist them in targeting advertisements to appropriate audiences.


8.  Links to Third Party Sites

The Site may provide links to other Web sites or resources over which we have no control ("External Web Sites"). Such links do not constitute an endorsement by Pirathon of those External Web Sites. You acknowledge that Pirathon is providing these links to you only as a convenience, and further agree that Pirathon is not responsible for the content of such External Web Sites. Your use of External Web Sites is subject to the terms of use and privacy policies located on the linked to External Web Sites.


9.  Children's Privacy

Pirathon and its websites are not designed nor structured to attract children. Accordingly, we do not intend to collect Personal Information from anyone we know to be under 13 years of age. If we are made aware that information is or has been submitted by or collected from a child under the age of thirteen, we will promptly delete this information.


10.  Data Protection Officer

Pirathon has a “Data Protection Officer” who is responsible for matters relating to privacy and data protection. This Data Protection officer can be reached by email: This email address is being protected from spambots. You need JavaScript enabled to view it.


11.  Your Consent

By using this web site, you consent to the terms of our Online Privacy Policy and to Pirathon's processing of Personal Information for the purposes outlined above.

Should the Online Privacy Policy change, we will take reasonable steps to ensure that these changes are brought to your attention by posting all changes prominently on our web site for a reasonable period of time. If we make any changes, the "Effective date" at the top of this Privacy Policy will be revised accordingly.